It’s been a crazy couple of months with Kristine and I leaving for our Fiji vacation, my coming home with a staph infection, working on a few freelance marketing consulting projects, and more. It almost felt like I wasn’t shooting, except that I was. In addition to a few more random projects here and there, I finally completed 3 jobs for The Home Depot. It was a huge learning experience, and a very unique project from how I’ve worked in the past.
For this project I was actually hired by LightBridge Studio, and Atlanta-based Agency that works with The Home Depot’s Employment Marketing squad. He does great work for them, from web design and animation, to strategy and even photography. What made these projects unique was that Chad needed to have 2 photographers shooting the same job. I know what you’re thinking, but it actually worked out really well. Our styles are different, but the images still came out in the same tone because we knew the Brand and the direction that it takes the images. Chad and I worked really well together, shooting at different locations on-set and constantly trading talent back and forth via our producer. Considering how diferent each of the 3 projects are, I think they all came together pretty seamlessly.
All in all, the direction of each job (Distribution Center, In-Store, and Sales Consulant) was to tell the story of the associate. You’ll notice a mix of talent (but we definitely used our favorites more than once) 
Here are a couple of my favorites from the day.
I could talk about all the parts of the project that I was super comfortable with, but that’s no fun…As far as lessons go, this was probably the most challenging shoot I’ve had to date, but it was also what made me realize that this is exactly the type of work I love to shoot. Concept, plan, execute, deliver. The deliver part of this project was where the largest learning curve came in, because this was my first experience shooting a job where I wanted the images to look a certain way, but then had to keep the Apron (the key to the Brand) completely legit and dialed into the right Orange color. There was a lot of trial and error, frustration, and do-overs, but in the end I learned how to do it and am stoked to have this new skill in my back pocket. By the end of the 3rd project I was knocking images out in 15 minutes. The first project… more like 1.5 hours. Just stick with it… that’s the only way you learn.
